Health plan broker
ACADS
A health plan broker that feels human, not like a call center.
- Client
- ACADS Central de Convênios
- Industry
- Health plan broker
- Location
- Passos, MG, Brazil
- Deliverable
- Website
- Main goal
- Plan simulations and WhatsApp contacts
The brief
ACADS has helped families, small businesses and self-employed professionals find group health plans for more than 26 years. They also offer life, auto, travel and business insurance.
The site had to explain several products without overwhelming anyone, show why people trust them, and lead every visitor to one action: simulating a plan.
Look and feel
Bright blue and sunny yellow from the ACADS logo, warm family photography and generous white space. Friendly and reliable instead of corporate.
What we built
- 01
One action, everywhere
“Simulate plans” leads the hero and returns at every key point of the page, with a WhatsApp follow-up.
- 02
Proof right under the button
Years in business, lives served and states covered sit next to the main call to action.
- 03
A path for each audience
Separate entries for families, companies and freelancers, each with its own button.
- 04
Networks and extra coverage
Logos of the partner health networks, plus life, auto, travel and business insurance.
- 05
Trust before the close
Reasons to choose ACADS, client testimonials, a health blog and a final invitation to a free simulation.
The full page.
Scroll through the complete website, top to bottom, as it was delivered. The copy on the live site is in Portuguese.
Want a website that works this hard for your business?
One price, $600. Built for you in 3 business days. You'll hear back from Rodrigo personally.
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